With the prevalence of decent quality cameras on mobile phones and affordable, easy to manage point and click digital cameras, we decided to take a closer look at how Brits treat photos. It was great to learn, for example, that while two-thirds (68 per cent) of young people share their photos on social networks such as Flickr and Facebook, some 29 per cent of women and 20 per cent of men still enjoy printing out photos and keeping ‘traditional’ physical photo albums.
We commissioned research group YouGov to quiz more than 2,200 people from across Great Britain about the way they treat digital photography, and the findings make interesting reading. Women (35 per cent) and slightly more likely to share photos over social networks than men (32 per cent), while men (17 per cent) are twice as likely as women (nine per cent) to spend more than £400 on a camera.
Phones no substitute for cameras
When it comes to taking pictures, it is clear that the rise and rise of ever more intuitive camera phones does not pose a threat to traditional photography. While only seven per cent of Britons say that using their camera phone has heightened their interest in photography, just over a fifth (21 per cent) believe that their camera phone is sufficient for their photographic needs. Nearly one in three interviewed in the survey (28 per cent) owns an SLR (single-lens reflex camera).
Interesting, we also found that almost one in ten (nine per cent) have considered converting their passion for photography into a career at some point in their life and a similar number (ten per cent) say they would consider submitting their images on microstock sites, such as Polylooks.
When it comes to sharing images, Londoners are more ‘social’ than those in other regions of the UK. Londoners (12 per cent) believe that sharing photos is a critical part of the way they interact with their friends and family, putting more emphasis on images than those in the rest of the south (six per cent) and Wales (five per cent).
What is clear is that the British passion for photography remains as strong as ever. Our survey demonstrates that while many of us now have a decent camera as part of our mobile phone, most British consumers prefer to use a high-quality camera for personal photography.
Also – great news for microstock – a comparatively large amount would like the option to make money from their images. Find out more on how to buy and sell images online with our online microstock guides.
When David Beckham pulled up with a torn Achilles playing for AC Milan last weekend it not only signalled a blow to England’s World Cup bid this summer, but also threw the media into a spin. The 2010 Fifa World Cup in South Africa has lost world football’s most photographable and marketable asset, so what will the paparazzi do now?
Whenever there’s been a major tournament, paps have swarmed to Beckham like bees around honey, even more than during the regular season due to the heightened media interest. Who could forget the infamous half-naked balcony shot from Euro 2004 in Portugal? What about the controversy surrounding footballers’ WAGs (wives and girlfriends), including Victoria Beckham, from the 2006 World Cup in Germany?
Rather predictably, the UK daily free paper Metro posed the question this week: “After David Beckham’s injury who will be World Cup 2010′s hot totty?” citing Portugal’s Cristiano Ronaldo and Spain and Liverpool striker Fernando Torres as eye candy for the ladies this summer. They – and others – may not have the same positive global media appeal as David Beckham, but I’m sure we’ll be seeing plenty of them nonetheless.
We suspect that David Beckham will be at the World Cup, either to help out the England team or, as is widely tipped, as a TV pundit – or both! So we think the tabloid paps will still get their fill of David Beckham at South Africa 2010, just not on the field of play. We’ve not given up hope of the odd Beckham pose this summer.
But don’t forget, you can’t just copy and paste a picture of David Beckham for publishing use. If you’re publishing online, print or marketing material around the South Africa 2010 Fifa World Cup, Polylooks contains more than 1,300 images relating to ‘football’ to choose from, all of which can be used safe in the knowledge that you have the copyright to use them.
Only three more months to go!
Images of travel dominated the public’s online search for photos and illustrations during 2009 on the Polylooks.co.uk site, our research has found. Visitors to Polylooks were most likely to use “holiday”, “Europe”, “travel” and “vacation” as search words when looking to buy photos and illustrations on the site. Together, the number of word searches for “holiday” and “vacation” – more or less the same thing – amounted to more than four times the number of searches for “mountain”, the sixth most searched-for image on Polylooks.
Polylooks’ users in the main come from the creative industries – marketers, advertisers and publishers – hinting that “feel good” images were in demand during 2009, an otherwise bleak year for the UK economy, according to Polylooks’ Product Manager, Norbert Weber.
“The request for travel-related images is always high and customers want ‘fresh’ images. This could also be an indicator that confidence was returning to the travel industry during the year,” Weber said.
Other travel-related words featuring among the hundred most popular word searches entered by users on Polylooks during 2009 included “coast” (11th), “waves” (16th), “harbour” (26th) and “palm trees” (83rd). According to Google’s Insight tool, the four most popular destinations for online image searches in the UK over Google during 2009 were London, New York, Dubai and Blackpool.
Polylooks has close to half a million photos and illustrations in its library so the platform offers plenty of choice for image buyers to select from and you can also use our special filters to pick the right mood and colour scheme for your images.
Do you fancy making money from your photos or images? Microstock photography has grown to a $2 billion industry worldwide as publishers use ‘crowdsourcing’ – accessing stocks produced by masses of people and made accessible online – to buy images and photographs at cost effective prices.
This presents opportunities to amateur and professional photographers and artists alike. Via sites such as Polylooks, you can upload your images and let them earn you money! You just need to follow a few simple rules to do it right, and it helps if you have large quantities to make serious money. Microstockists such as Polylooks have guidelines to follow to ensure they provide a high-quality service.
Before you dig out your camera or delve into your hard drive to look for images you might think of selling, take a look at microstock sites such as Polylooks.co.uk and see what images are up there already. Note the style, focus and subject matter. These are the sorts of images which publishers demand and microstock sites provide. You also need a good eye to be a microstock contributor.
Once you’ve got a few shots up there you can start earning money. Depending what the buyer wants to use the image for, on Polylooks.co.uk this can be up to 50p per photo per purchase. If you sell an image which a purchaser wants to use for merchandise – for example, to print on t-shirts or mugs – you can earn up to £25.
In a nutshell, here are some other must-know facts to help you get going in microstocking:
- Use a 6MP (six mega-pixel) camera. 6MP is the minimum image quality microstockists will typically accept
- Make sure your shots are in focus and do not contain anomalies, such as blurs or obstructions
- Check out regulations on ‘model releases’. If you’re taking photos of people or property you’ll need signed permission from that individual or property owner
- You’ll need a minimum of ten keywords to describe each image. Accurate keywording increases the chances of an image being found and purchased
- Don’t even think of uploading anything immoral or illegal – it won’t be accepted!
For a full rundown on microstock dos and don’ts, visit http://uk.polylooks.com/microstock-global-show_faq.php. Keep up to date with all things microstock on the Polylooks International Facebook page and let us know how your microstock experience is going!
Welcome to the global page for Polylooks, the photography site that helps you make money from your art and photos. The market for stock photography is growing rapidly, driven by increasing demand from Web publishers in particular for high quality, cost effective photos and artwork for use in blogs, corporate sites and magazines.
While there are other sites out there offering images, Polylooks is different, and that’s great news for artists, photographers and image purchasers alike. Most microstock photography sites are based in North America, with a look and feel which suits that audience. Polylooks is European, being headquartered in Germany and backed by Deutsche Telekom, which means our images, while catering for the wider global market, also provide a distinctly European slant.
Within Polylooks’ worldwide community you’ll be able to communicate with other microstock photographers, learn about how to get into stock photography and hints and tips on how to create shots that could earn you solid returns. Our roving reporter, Carmen Jones, will be bringing you news and views from exhibitions she’ll be attending, as well as showcasing Polylooks contributors’ great work. We’ll also be interviewing successful microstockists to learn the secrets of their success.
If you’re a photographer or artist and want to learn more about how to make money by selling your work on the Internet, or a publisher looking for royalty-free and paid-for images to use, please visit Polylooks.co.uk and get involved in this community. You don’t have to be a professional photographer – amateurs are most welcome!
We welcome you to Polylooks International and look forward to your contribution to our photography community.