Polylooks reveals Brits’ photo sharing habits

June 28, 2010 Leave a comment

Photos were made for sharing

With the prevalence of decent quality cameras on mobile phones and affordable, easy to manage point and click digital cameras, we decided to take a closer look at how Brits treat photos. It was great to learn, for example, that while two-thirds (68 per cent) of young people share their photos on social networks such as Flickr and Facebook, some 29 per cent of women and 20 per cent of men still enjoy printing out photos and keeping ‘traditional’ physical photo albums.

We commissioned research group YouGov to quiz more than 2,200 people from across Great Britain about the way they treat digital photography, and the findings make interesting reading. Women (35 per cent) and slightly more likely to share photos over social networks than men (32 per cent), while men (17 per cent) are twice as likely as women (nine per cent) to spend more than £400 on a camera.

Phones no substitute for cameras

When it comes to taking pictures, it is clear that the rise and rise of ever more intuitive camera phones does not pose a threat to traditional photography. While only seven per cent of Britons say that using their camera phone has heightened their interest in photography, just over a fifth (21 per cent) believe that their camera phone is sufficient for their photographic needs. Nearly one in three interviewed in the survey (28 per cent) owns an SLR (single-lens reflex camera).

Interesting, we also found that almost one in ten (nine per cent) have considered converting their passion for photography into a career at some point in their life and a similar number (ten per cent) say they would consider submitting their images on microstock sites, such as Polylooks.

When it comes to sharing images, Londoners are more ‘social’ than those in other regions of the UK. Londoners (12 per cent) believe that sharing photos is a critical part of the way they interact with their friends and family, putting more emphasis on images than those in the rest of the south (six per cent) and Wales (five per cent).

What is clear is that the British passion for photography remains as strong as ever. Our survey demonstrates that while many of us now have a decent camera as part of our mobile phone, most British consumers prefer to use a high-quality camera for personal photography.

Also – great news for microstock – a comparatively large amount would like the option to make money from their images. Find out more on how to buy and sell images online with our online microstock guides.

Capturing summer

June 21, 2010 Leave a comment

Make the most of summer's lingering sunsetToday is summer solstice (21 June), the longest day of the year. So long as the weather holds – and remember, this is around the time of the Glastonbury Festival and Wimbledon – the longest day gives give snappers across the UK some 16 hours, 38 minutes and 22 seconds of sunlight.

Summer is the season of light, so we’ve put together a guide on how to best capture the month in all its colourful glory.

Light relief

With so many hours of sunlight to play with in summer make sure you shoot when the sun is low – either in the morning or evening. This is especially important when photographing people, as a high sun may make them squint. Also, the sun is more camera-friendly in the morning and evening, with warmer colours and shadows to get creative with. Sunsets are long and linger in summer so make the most of them. Remember not to cast your own shadow over the subject, mind!

Use the sun cleverly. With the sun head on you can fully illuminate your subject, while from the side you can create an air of mystery with shadows. Using the sun behind the subject you can create either a silhouette or a back-lit effect. This works particularly well with natural aspects such as leaves, flowers and trees.

Sunlight can be hard to handle, so look into using UV and polarising filters, lens hoods and exposure settings to overcome any unwanted glare. You’ll have more overall control in sunny conditions if you use the manual setting on your SLR rather than the automatic. Do you have spot metering on your camera? Check the manual to see how this could help.

Composition

It’s summer so think about seasonal themes, especially if you’re taking pictures to sell on microstock sites such as Polylooks think about quirky images that really encapsulate summer such as ice creams or ball games. Think about using colour as much as possible, that’s what people want from summer – something upbeat and fun. Use people and smiles are always popular. If you’re taking an atmospheric shot remember the golden rule – keep the horizon straight! There’s nothing worse than seeing the sea at an unnatural slant! If you’re really happy with a picture but not with the angle you can use photo editing software to resolve it.

If you’re looking for inspiration, why not visit Polylooks.co.uk and use the intuitive filters to see our nearly 50,000-strong photo collection tagged as ‘summer’. However you spend it, have a great summer with your camera!

Polylooks launches Slideshare resource

May 25, 2010 Leave a comment

Great news! We’ve just launched the Polylooks Slideshare site so we can better share information with you over all aspects of microstock photography. We will be adding informative content as we go along, but fittingly our first two presentations address our two audiences: stock photo buyers and stock image suppliers.

For buyers there’s a guide on all you need to know about selecting microstock images and what important terms such as ‘rights managed’ and ‘royalty free’ mean, as we know it can get confusing at times. There are also hints and tips on image search and the types of different licence structures you will encounter. You can also learn more about these by reading our boss Norbert Weber’s recent article on the Utalkmarketing website.

For microstock image creators – photographers and illustrators – we’ve got a useful presentation there on the types of images which sell well and how to add your images to Polylooks. Also, there’s plenty of advice on image rights ‘releases’ required on shots of people and property.

By clicking ‘follow’ you can get updates of our presentations as and when they become available, and we’d love your suggestions on what types of presentations and articles you’d like us to upload.

Categories: Microstocking

Top microstock photographer Andres Rodriguez contributes to Polylooks

May 17, 2010 Leave a comment

Andres Rodriguez

Andres Rodriguez is one of the top microstock photography earners worldwide. In the space of just four years the Greenwich-based Colombian has built his portfolio up to exceed 21,000 images offered across ten major stock photography sites. He has just signed up to contribute his work to Polylooks, Deutsche Telekom’s online photo agency. Here he talks to us about his work, the microstock industry in general and why he’s come on board with Polylooks.

You’ve been involved in microstock since May 2006, what attracted you to it?

I started as a graphic designer and I needed images that were of high quality and affordable. I was freelancing at the time and I came across one of the major websites, and started buying pictures. After a while, I realised that the download numbers by the side of the photo were changing rapidly from one week to the next. So, as I’d loved photography for ages, I decided to try it out. I uploaded 100 photos – they all got rejected, but the agency told me why and also Googled [how to microstock]. I started learning step-by-step and that’s how I got into it.

What’s your portfolio size now and across how many microstock sites?

My portfolio size is 21,000 images at the moment. I produce around 100 images a day, or 2,000 a month. I’m on ten microstock sites.

Does microstock contribute a lot to your income; do you mainly view it as a ‘shop window’ to showcase your work, or both?

It’s my main and almost only source of income. Microstock provides 88 per cent of my income. I don’t do weddings or assignments.

What images do you find are the most popular? Do you major on any particular style (travel, business etc)?

What’s most popular are groups of people in locations, that’s what I find sells well. It doesn’t matter if it’s a group of doctors, a group of business people or people at the gym. Whenever you’re in a real-life situation it sells a lot. However, there is too much competition in that field, so everyone shoots groups of business people and medical staff. It’s good to find other avenues – families, for example, sell well.

The photography industry appears to be divided on microstocking. Some feel it has undervalued their work, but I imagine you don’t see it that way. What would you say to those people?

Well, it’s a very new industry and people don’t understand it that well. I agree to a certain extent that the base price for microstock is a bit low. I think they [microstock agencies] need to extend it a little bit, for example with high resolution images. If you’re going to print a billboard, [photographers] can charge $80-100 for that and they’re only charging $10 or $8. So there is a gap there and they could adjust prices for different sizes and uses.

It’s the mass downloads that make the money, really. Every single photo you upload – if it’s good quality – it is going to sell, even if it’s only once or twice.

You’ve photographed a lot of places around the world. What are your favourite, ‘most photographable’ places?

Well, I love travel photography but I don’t take my camera on holiday. If I’m going to a place, it’s because I’m going with the models, make-up artists and equipment. Obviously, I love shooting beaches – it’s like you’re on holiday and you’re at work at the same time. I love that.

I find that travel photography is more about capturing a particular situation that you happen to be in. I prefer to do a lot of pre-production, get the location, get the models and go to see a place beforehand. I’m more of a people-shooter than a place-shooter, so I make people look beautiful in a certain place rather than make the place look good.

Since you first started out in microstock photography have you had to change and adapt your style?

I have, because when I started shooting I had a more artistic view. I thought that beautiful trees and landscapes would sell, but obviously we all know that’s very difficult. So I had to look at what sells in the stock photography business and adapt to that. I started to shoot people and that’s what I mostly enjoy at the moment.

What are your top tips for would-be microstock photographers?

Get your quality up there, that’s the perfect way to gain buyers. Originality and quality, that’s the key to success. If you concentrate on your photos and get good ideas and make sure every shoot is right you’re going to get the buyers as volumes go up and up.

What equipment do you use and what camera would you recommend for a Microstock beginner?

I’m a Canon shooter. I have the 1Ds Mark III, the 5D Mark II and the 7D because I prefer to have three cameras with different lenses rather than changing lenses all the time. I have a second shooter as well, so I personally use the 1Ds and she uses the 5D.

I believe it is not the camera that makes the photo, it’s the light. Also, invest in lenses. You’ll change the bodies a number of times but you’re going to keep your lenses.

Polylooks is delighted to have you on board as a contributor. Why did you decide to place your work on Polylooks?

I don’t normally contribute to new agencies. I get invitations week in and week out, but Polylooks is different because of the presence they have already due to the company that owns them. The business plan and the passion they seem to have for the business will make them succeed in the industry.

Categories: Microstocking

Polylooks and Zoonar look for 200,000 new images

April 16, 2010 Leave a comment

We’ve teamed up with image agency Zoonar and we’re rewarding photographers for the first 200,000 images added to our system! For every image which passes our quality control contributors will receive €0.15, which doesn’t affect future earnings.

Accepted images will be marketed on both Zoonar and Polylooks without contributors needing to do any work, including being added to the Picturemaxx sales channel. Images are also non-exclusive, so they can be sold on other microstock platforms, and we’ll also provide cost-free German language keywording for your images, if required.

For more information, follow the link to contribute images for sale online.

Polylooks adds enhanced search and payment options

April 15, 2010 Leave a comment

Improve your search with Polylooks' email alert service

Today we can announce that Polylooks has added a number of services to enhance your experience on the site. These include:

• Email search alerts – for whenever new, relevant images become available (a first among microstock agencies)
• Enhanced payment options with the addition of ClickandBuy
• £5-worth of free images for new accounts opened before 7 May 2010

If you’re frequently searching for specific images you can now set up email alerts, so when new stock images matching your criteria become available on Polylooks you will be notified immediately. With the introduction of this service, you’re guaranteed you won’t miss any new images matching your requirements. You can also nominate your favourite photographers and receive notification of their latest additions to the site.

All you have to do is use the ‘Save search’ function after entering a search criteria, then pick the opions that best suit you.

We’re also offering increased payment choice, as Polylooks now enables the purchase of credits with the addition of ClickandBuy to its existing payment options, supporting an expanded range of credit cards, direct debit and payzone.

Until 7 May 2010, all new registered users on Polylooks can benefit from £5-worth of free credits. For more, visit http://uk.polylooks.com/microstock-user-show_registration.php

Happy shopping!

£5-worth of images free for all new Polylooks users

April 14, 2010 Leave a comment
A fiver might not get you much nowadays but on Polylooks it can! We’re offering £5-worth of credits for all new users who register before Friday 7 May 2010. That’s up to five free microstock images to use legitimately on your blog, website or promotional material without worrying about copyright regulations. The process is simple and it enables you to check out the 500,000-plus great stock images on Polylooks without obligation to buy.
Simply register to set up your account and we’ll give add five free credits to your account. ‘Credits’ are the typical currency in microstock photography. The amount of credits a stock image costs depends on the size of the image you wish to buy or what you want to use the image for. For example, the higher the resolution the more credits stock images cost or, if you’re looking to use images for commercial reasons – such as on t-shirts, then you’ll need to purchase a commercial licence.

Five credits will get you five small images which are perfect for Web publishing, so why not join Polylooks today and start benefiting straight away from your free £5 starter gift.

With more than half a million great stock images on sale at Polylooks.co.uk you can find the right microstock images to suit your needs. We look forward to meeting you at Polylooks!

General Selection: Choosing the right election images

April 8, 2010 Leave a comment

The race for Number 10 Downing Street has begun, and the UK General Election 2010 is set to be the most online-focussed campaign

Election-ready art on sale at Polylooks

thus far. Bloggers, publishers, agencies, all will be looking for election images to use with their content, as will political interest groups, in the weeks running up to polling day on Thursday 6 May, 2010.

When selecting election images to accompany UK General Election-related content, to comply with copyright laws it may be difficult to find images you have the right to use. Many images of party leaders and other MPs will have been taken by freelance or newspaper photographers which means that without the right relationships – or paying for the privilege – publishers will have to look elsewhere for election-related images. You simply can’t copy and paste images of politicians and other ‘intellectual property’ found on the Internet  and use it for your own content. This is where stock image suppliers such as Polylooks come in handy.

Selecting election images: Cast your vote!

Picking a suitable election image for your publication or blog depends a lot on look and feel. You may want to engage the colourful paraphernalia of an election campaign or you may want something a little more sober to reflect the seriousness of what is likely to be the most important election since 1997. Using the ‘Emotion’ option on Polylooks, you can find the right look and feel for your election image.

Another thing to consider is the colour scheme. The main three UK parties will be proudly displaying their reds, blues and yellows, so if you’re focussing on any particular party, be sure to use the Polylooks colour filter.

Polylooks has around 500,000 images on sale, including more than 450 parliament images, plus buying through stock images sites such as ours guarantees that you’ll not be breaching any copyright in the weeks running up to the election.

Polylooks contributors have been preparing for the election and you’ll find a wide selection of illustrations, compositional photographs and other relevant election images especially created for the UK General Election 2010. Whatever your politics, it promises to be an intriguing contest and we’ve got the right images for you on Polylooks.

Polylooks’ new subscription model offers more choice for stock image shoppers

March 31, 2010 Leave a comment

Great news for publishers, agencies and individuals with large stock image needs! Today we’ve launched a new monthly subscriptionOne of the 500,000+ creative images on Polylooks model offering more flexibility for stock photo buyers.

Polylooks’ customers can now take advantage of subscriptions of 100, 300, 500 and 1,000 Credits per month with a choice of three, six or twelve-month packages. Image buyers can purchase licenses flexibly during the month and are no longer obliged to order a specific number of images per day. We believe this model gives more flexibility to publishers, agencies and individuals who regularly download large numbers of stock images.

We also estimate that depending on the volume and length of subscription term, stock image buyers could save up to 60 per cent under the new subscription model.

Via this new subscription model, we’re addressing the needs and wishes of stock image buyers, especially within agencies and publishing. Our experience shows that these customers value a high degree of flexibility.

To take advantage of the offer, visit Polylooks.co.uk. Happy shopping!

Images for Easter: Grab your camera!

March 30, 2010 Leave a comment

This weekend sees a welcome four-day break and it looks like spring has finally sprung. The daffodils are out, the buds are appearing,

Just one of 5,000+ Easter images on Polylooks

and this Easter break promises to signify the end of a long cold winter. OK, we’ll ignore the forecast that it’s expected to rain again!

Within both religious and secular circles Easter signifies rebirth, hence some of its most enduring images – eggs, flowers, young chicks and bunnies. If you’re blogging or publishing about Easter around this period then you’ll need images which you have the right to use publically.

At Polylooks we’ve got more than 5,000 images tagged as ‘Easter’ so you’ll be able to find the right image for your needs. You can also find:

  • 2,339 images of eggs
  • 673 daffodils
  • 80 rabbits
  • 54 chicks
  • 23 egg hunts

Get behind the lens this Easter

Easter is also a great time to dust down your camera and take advantage of the longer hours of light in the evening since the clocks went forward last weekend. There will be a whole flood of colour coming forward in the next few weeks as the buds begin to bloom.

If you’re interested in photography, why not read our blog on how to photograph spring?

Have a great Easter break, whatever you’re up to, from all of us at Polylooks.

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